The setup
Big Apple Occupational Safety (BAOS) is one of New York’s leading environmental safety and training outfits — asbestos, OSHA, site safety, the courses that keep the city’s job sites legal. Their website was a static legacy build: hard to update, invisible to search, and useless on a phone.
Then the pandemic landed, and in-person training — their primary source of income — stopped overnight. They went looking for a partner and found mostly agencies quietly subcontracting the work overseas. They needed someone reliable, responsive, and reachable.
They called us. We learned how their customers actually find and book training, poured the coffee, and got to work.
